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johan cruyff foundation

"During the annual Johan Cruyff Foundation event, we managed to make a remarkable contribution. You only see it when you understand it!"

Cooking with a purpose

In november waren wij aanwezig bij het jaarlijkse Johan Cruyff Foundation-evenement. Dit keer werd de 15e editie beleefd in De Kromhouthal Amsterdam, gehost door Evelien de Bruin en Johnny de Mol. Deze bijzondere avond stond in het teken van ‘samen maken we het onmogelijke mogelijk’. Aanwezigen konden hun jasjes en stropdassen inruilen voor een schort, onder leiding van Jonnie en Thérèse Boer van De Librije.

Na het bereiden van het driegangendiner werden de bezoekers verrast door optredens van bekende Nederlanders. Onder andere Trijntje Oosterhuis, Victor Mids en Najib Amhali waren aanwezig. Als kers op de taart vond er tijdens deze feestelijke avond een loterij plaats en werd er tijdens een veiling geboden op shirtjes. De opbrengst? €492.932,-.

Onze bijdrage tijdens dit evenement was een levensgroot Diamond hologram van de legende Johan Cruyff zelf. Op deze manier kon hij ook holografisch aanwezig zijn bij deze bijzondere avond.

Photos: Raymond "Bullet-ray" Van Olphen, Karin Deraedt

Bij Media Hologram staan we bekend om onze expertise in het creëren van herrineringen. Onze samenwerking met de Johan Cruyff Foundation verduidelijkt onze enthousiasme aan vooruitstrevende technologie, entertainment en innovatie.

Als pioniers op het gebied van holografische ervaringen, streven we voortdurend naar het verleggen van grenzen. Bij Media Hologram gaan we graag de uitdaging aan en horen we graag wat wij voor jouw evenement, beurs of bedrijf mogen betekenen!

Lexie in education

Always wanted to receive or teach lessons in an innovative way? Now you can with our advanced AI-Hologram named Lexie. Below, we'll explain why and what the benefits are.

Benefits

Interactive Learning:
The hologram can engage students in education in an engaging and interactive way. Visual elements and holographic displays can clarify abstract concepts and enrich the learning experience.

Personalized Support:
Lexie can support individual students by providing direct explanations and extra exercises. This allows for differentiation, with Lexie adapting to the specific needs and learning levels of each student.

Availability and Accessibility:
The hologram is always available, allowing students access to support at any time. This can be particularly useful outside of regular class hours or in the absence of a teacher.

Efficiency in Answering Questions:
Students can directly ask questions to Lexie, which promotes efficiency and enhances learning ability.

Innovative Learning Environment:
The use of holographic technology makes the learning environment more innovative and encourages the use of advanced technologies in education. This contributes to the development of digital skills among students.

Reduction of Class Absences:
During class absences, Lexie can serve as a continuously available learning resource. Students can continue their learning process and ask questions even when there is no physical teacher present.

Independent Learning:
The hologram promotes independent learning as students have control over their learning experience. They can work at their own pace and receive extra support when needed.

Motivation and Engagement:
The innovative approach to learning using a holographic assistant can increase students' motivation and engagement. It makes learning more interesting and appealing.

Bevordering van communicatie en meertaligheid:
Lexie kan een rol spelen in het bevorderen van communicatievaardigheden door interactieve gesprekken aan te gaan. Leerlingen kunnen vragen stellen, hun gedachten uiten en communicatieve competenties ontwikkelen in een gestructureerde en ondersteunende omgeving.

Voor meertalige leerlingen kan Lexie ook dienen als een hulpmiddel voor taalverrijking. Het kan vertalingen bieden, helpen bij het begrijpen van grammaticale structuren in verschillende talen, en zo bijdragen aan de taalontwikkeling van leerlingen met diverse taal-achtergronden.

Workload Reduction for Teachers and Personal Assistant:
Lexie can serve as an information source for teachers, providing them access to relevant educational materials, recent teaching methods, and personalized support tools.

As an information beacon, Lexie can assist teachers in keeping up with educational developments, helping them stay up-to-date with new teaching methods and technological advancements.
As a personal assistant, Lexie can support teachers in lesson preparation, answering students' questions, and providing additional learning resources, which can increase the overall efficiency of the educational process.
By taking on tasks such as repeated explanations and basic questions, Lexie can help teachers focus more on complex aspects of education and enable a more personalized approach to guidance. This alleviates workload and allows teachers more time for individual interaction with students.

Know more?

Ben jij benieuwd naar de mogelijkheden van onze holografische technologie voor jouw bedrijf of evenement? Neem dan gerust contact met ons op en onze experts vertellen je graag meer over de mogelijkheden. Vergeet Media Hologram niet te volgen op de social media kanalen voor meer updates en het laatste nieuws

aBB - Europoort 2023

Tijdens het vierdaagse Europort evenement in de essentiële havenstad Rotterdam, schitterde Media Hologram met een opvallend dubbelzijdig hologram in de Ahoy Rotterdam. ABB, het bedrijf met het kenmerkende rode logo, had ons benaderd namens hun industriële tak om een uniek holografisch element toe te voegen aan hun beurspresentatie.

europort rotterdam 2023

Ons hologram onthulde het volledige bedrijfsproces verbluffend in 3D. Tijdens de animatie zag je een schip dat aanmeert, verbinding maakt met de walaansluiting en diverse elektrische activiteiten ontplooide. Wat deze presentatie nog indrukwekkender maakte, was dat het niet beperkt bleef tot slechts één zijde van de ABB-beursstand. Integendeel, het bood een tweezijdige projectie, waardoor bezoekers vanuit alle richtingen een panoramisch zicht kregen op de innovatieve oplaadoplossingen.

Deze holografische toevoeging diende niet alleen als een eyecatcher maar ook als een educatieve ervaring voor de bezoekers. Het bood diepgaand inzicht in de geavanceerde technologieën en processen die ABB inzet in de maritieme sector. De gedetailleerde 3D-animatie van het aanmeerproces en de daaropvolgende elektrische handelingen gaf de bezoekers een uniek perspectief op de toekomst van duurzame energie in de scheepvaart.

At Media Hologram, we are passionate about creating memorable experiences. Our collaboration with Fjuze and Defense at Bright Day is just a glimpse of what the future holds in terms of technology, entertainment, and innovation.

As pioneers in the world of holographic technology and immersive experiences, we strive to push boundaries and explore the possibilities of technology. At Media Hologram, we believe the future is now, and we invite you to be part of our journey.

Hologram at ESHa Conference

"Media Hologram recently took a trip abroad to attend the biennial ESHA conference, this time in the beautiful Dubrovnik, in collaboration with the Association of Croatian Middle School Heads."

esha

ESHA, which stands for European School Heads Association, approached Media Hologram to be present at the event and incorporate our holograms into the program. As part of the program, we had the pleasure of featuring Andreas Schleicher holographically in the spotlight.

The gathering is organized for special lectures and workshops but also provides the perfect opportunity to learn, exchange experiences, and expand everyone's network. Below, we'll tell you more about our contribution during the three-day event, which focused on 'School Leaders Making a Difference'.

andreas schleicher

One of our contributions and the most remarkable moment during the conference was the appearance of Andreas Schleicher on the hologram. The individual who appeared on the hologram is known as the Director of Education and Skills and was a significant part of the main program during the conference. On the hologram, visitors could enjoy a speech by the director about the latest innovations in education. Many visitors couldn't believe their eyes because it seemed so realistic, almost as if Andreas Schleicher was actually present. This led to enthusiastic reactions.

ai-Hologram

"In addition to the holographic projection of the director, we also provided another unique eyecatcher, namely our AI-Hologram named Lexie, specially developed for education. We placed this setup in the same location but in a different room so that visitors could ask questions and have time to get to know Lexie. The AI-hologram, which speaks English by default, provided fun interactions with the visitors. To enhance the experience, we added pre-programmed animations, such as the 3D Eiffel Tower, which elicited amazed reactions from the visitors."

Een geslaagd project

"The ESHA conference in Dubrovnik has led to a successful project within education. The combination of our contribution during the conference and the international school leaders has opened the door to new possibilities for education on an international scale. We thank ESHA director Petra van Haren for the close collaboration throughout this project. Watch the aftermovie of the ESHA in Dubrovnik here.

Follow Media Hologram on social media channels for more updates and the latest news.

Looking for a unique eyecatcher for your event?
Contact our company for more information and discover how we can help take your next event to the next level.

Hologram Uefa draw

Media Hologram currently serves over 14 countries worldwide. While we take pride in every project we undertake, this traditional event was truly remarkable and one for the books.

International

The UEFA draw, an event that quickens the hearts of football enthusiasts worldwide, took place this time at the prestigious Grimaldi Forum in Monaco. The event was graced by numerous dignitaries, including renowned coaches and footballers like Manchester City's talent, Erling Haaland, who took home the prize for Best European Player of the Year. Below, we're delighted to share more about this spectacular event and our contribution.

Holographic trophies

To make this event even more special, Media Hologram was approached to add an innovative touch. For the UEFA draw, we introduced a first: holographic projections of the coveted trophies. The trophies of the Conference League, Europa League, and Champions League shimmered on the red carpet in 3D. The 3D animations showcased how the different trophies were built up with light effects into a complete trophy measuring an impressive 110 cm. We placed various holograms at different locations in the Grimaldi Forum, so each trophy had its own podium and was in the spotlight. Many visitors were impressed, leading to delightful moments where people took photos with the hologram.

From advice to realization

Throughout the event in Monaco, we worked with great passion on this project. Together with the creative team of UEFA, we ensured seamless collaboration. From personalizing the pedestals with branding to installing them on-site at the Grimaldi Forum in Monaco.

Would you like to experience the atmosphere of the UEFA draw again?
Watch here the aftermovie.

Are you interested in renting a hologram?
Contact our company for more information and discover how we can help make your next event or marketing campaign unforgettable with hologram technology.

How does a hologram work?

In this blog, we delve deeper into the topic of how a hologram works and the various types of holograms.

Additionally, we'll take a look at the innovative holographic technologies currently being applied by us. But first, let's continue with the creation of a hologram. Despite the presence of holograms in popular films like Star Wars and Star Trek, the holograms depicted in these movies are not exactly the same as the holograms we encounter in everyday life. Nowadays, it's possible to create a hologram using various techniques. Below, we'll tell you more about that.

Different types of holograms

1. Led fan Hologram
The Led Fan Hologram consists of LED strips and a rapidly spinning fan, creating a breathtaking 3D effect. A mini-computer controls the LED lights at the right moment, making the movement imperceptible to the human eye. These Led Fan Holograms come in small and large sizes, ranging from 10 cm to as large as 300 cm. Additionally, these Led Fan Holograms can be linked together, creating a Holo Wall effect that you can scale up as much as you desire.

2. Pepper’s Ghost:
A Pepper's Ghost hologram utilizes a glass plate and a lamp. The trick is that the glass plate is positioned at a 45-degree angle.

Hidden from the audience's view, the person or object that will appear as a ghost is positioned at a hidden location. The person or object is illuminated by a lamp, and when the glass plate is correctly positioned, spectators can see the reflection of the person in the glass.

3. Pepperscrim Hologram: For Large-Scale Holographic Performances
The Pepperscrim hologram technique, known from performances by artists such as Eric Prydz, involves using a large thin mesh screen and a powerful projector. Eric Prydz has revitalized this technique by incorporating it into his shows, attracting many visitors specifically for this reason. By projecting a video onto the mesh screen and capturing the background light, a convincing optical illusion is created.

The future

While all current holograms are 2D optical illusions, recent research in Japan suggests that the future of holography may offer possibilities to visualize holograms in three dimensions by heating molecules. This is an exciting development that could push the boundaries of holographic technology further.

Yes, we at Media Hologram are constantly innovating in various techniques. Did you know that we have developed a talking hologram? Get to know Lexie in advance by clicking here or visit us at our office.

Are you interested in renting a hologram?
Feel free to contact our company for more information and discover how we can help make your next event or marketing campaign unforgettable with hologram technology.

The latest news

Check out our blogs here and discover all the fun facts and insights about holograms.

Recent blogs

Events

Don't want to miss anything?

Fjuze - holo cinema

We are proud to share one of our successful collaborative projects with Fjuze and Defense, which amazed the Dutch public at the largest tech festival in the Netherlands, Bright Day.

on a mission

Bright Day is the event where technology, innovation, and creativity come together to give visitors a glimpse into the future of our digital era. With thousands of enthusiastic attendees, Bright Day is the ultimate place to explore and experience the latest developments in the tech field.

At Media Hologram, we understand the importance of an unforgettable experience. During Bright Day, together with Fjuze and Defense, we created a revolutionary Holo Wall Cinema that captivated the senses of the 20,000 attendees. With an impressive size of 6 meters wide and 2 meters high, visitors were literally taken on an immersive mission. Imagine: standing in front of our imposing Holo Wall, surrounded by immersive sound that makes you hear and feel Apache helicopters and tanks as if they are right in front of you. For ten minutes, visitors were immersed in a unique Holo Wall Cinema experience that sparked much conversation.

The combination of advanced holographic technology and sound fragments created an unprecedented experience. Bright Day visitors could truly immerse themselves in the world of Defense and technological innovation, while being enveloped in an immersive environment that surpassed their imagination.

DLI - Las vegas

Discover how Media Hologram and Dutch Lighting Innovations stole the show at MJBIZCON in Las Vegas with a holographic experience and an award-winning booth!

Spin 2 win!

De MJBIZCON in Las Vegas bracht de topnamen uit de industrie samen voor een ongeëvenaard evenement gewijd aan de nieuwste ontwikkelingen in de wereld van cannabis en hennep. Onder de stralende lichten van de hoofdstad van het gokken, bracht Dutch Lighting Innovations een ware sensatie naar de beursvloer met hun adembenemende beursstand, mede mogelijk gemaakt door de innovatieve creativiteit van Media Hologram.

For the company, a new standard for trade show experiences was developed with a brilliant creation - a holographic slot machine game that captured visitors' attention and perfectly reflected the atmosphere of Las Vegas. The custom holographic slot machine offered visitors the chance to experience exciting animations and win merchandise from Dutch Lighting Innovations, including stylish sunglasses and handy bottle openers.

The Dutch Lighting Innovations booth was the center of admiration and conversation on the show floor. With the unique holographic game as the centerpiece, visitors were drawn in. The combination of advanced technology, creative animations, and festive music made the Dutch Lighting Innovations booth a must-visit destination for anyone attending MJBIZCON.

MJBIZCON concluded with a memorable accolade for Dutch Lighting Innovations and Media Hologram. The booth was proudly recognized as the "Most Beautiful Booth of the Show," a well-deserved acknowledgment of the efforts and innovative vision both companies invested in this project. This prestigious award highlights not only the impact of their collaboration but also their dedication to creating striking and unforgettable trade show experiences.

Curious about the possibilities for your trade show or event? Contact us, and we'll be happy to inform you about the possibilities!

KPN - chaty

Welcome to the latest pinnacle of technological innovation in retail - Media Hologram's groundbreaking project at the KPN Experience Store in Amsterdam. We proudly present to you our advanced AI Hologram named Chaty, a true revolution in the world of retail assistance.

Meet Chaty

In collaboration with KPN, Media Hologram has developed a unique concept to elevate the customer experience in the retail sector to new heights. The KPN Experience Store has been transformed into a futuristic environment where human interaction and artificial intelligence seamlessly come together. The goal was to provide an unparalleled and engaging experience to customers visiting the store.

Our star of the project, Chaty, is a state-of-the-art AI hologram that serves as a virtual assistant. With Chaty, we have created a smart and friendly assistant that greets customers, answers questions, and guides them through KPN's latest technological offerings. Using advanced AI algorithms, Chaty can engage in natural conversations and provide information in a unique way.

Upon entering, customers are greeted by Chaty, who appears as a holographic projection. Customers can easily ask questions about products, services, offers, and more, and Chaty will respond immediately with relevant and accurate information. This interactive process not only enhances customer engagement but also offers an innovative way to share product knowledge and drive sales.

The success of Chaty at the KPN Experience Store in Amsterdam has opened the door to new possibilities in the retail sector. Media Hologram continues to be committed to developing innovative solutions that increase customer engagement and take the retail experience to new heights.

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